Customer Experience

Customer Retention

Yanick Smits
Yanick Smits Sales Lead – Low-Code, CX and Commerce

Impress your customers with faster, better service

Customers stay when your teams give clear answers and a consistent experience throughout the buyer journey. That’s hard to achieve when your agents can’t see past orders, earlier cases or the last agreement someone made. We help bring the full customer history into your everyday service work, so your team sees the full picture in every customer interaction and knows how to prevent repeat issues.

A shared customer record

  • Avoid customers who are frustrated by having to repeat themselves
  • Reply and find solutions based on reliable, up to date information
  • Close cases faster and increase efficiency and customer experience

Customer portal and clear case updates

  • Check status and find answers themselves
  • Decrease support contact rates while customer satisfaction grow
  • Spend more time to focus on complex issues

Centralised case data and feedback

  • Make patterns and widespread issues easier to spot
  • Fix recurring problems faster
  • Continually optimise product information and service procedures

Build loyalty through better CX

We start with a quick scan to pick a first step that reduces service workloads and improves response times. Your team sees the added value quickly, then we build on what works. Our experience and practical focus keep changes impactful, without disrupting your operations.

See how SAP CX improves customer retention every day

This brochure explains common CX problems like repeat questions and scattered customer information. It shows how an integrated SAP CX setup helps your team find order and case history quickly and give clearer answers. It also explains Aiden’s phased approach, so your team can start small, prove value early and expand without unnecessary downtime.

View brochure

What Aiden can help you with

Customers expect your teams to keep promises and fix problems fast. Your service agents need the full story before they reply. Field engineers need the same details before they arrive on site. And sometimes customers simply want effective self-service options.

SAP Service Cloud

Your service teams manage cases in one place and see past contacts, orders and known issues. Routing and templates help teams respond consistently. Built-in AI features can summarise customer messages and help staff find the right answers faster.

SAP Service Cloud

SAP Field Service Management

Your planners schedule work with a digital planboard, and technicians follow guided steps on site. Digital sign-off captures time and materials for accurate invoicing. Customers receive updates and can use self-service options, which reduces follow-up calls.

SAP Field Service Management

Magento Customer Portal

Aiden combines SAP expertise with a deep knowledge of the Magento 2 open source platform, and has developed a standard connector between the two. Use this portal to give your customers a seamless and tailored online experience.

Magento Customer Portal

Frequently Asked Questions

Do you have questions about customer retention? Here are the most common questions and their answers.

Don’t see your question?

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Related customer stories

Oliehoorn is getting to know its B2B customers better than ever with SAP CX

At the end of 2023, Oliehoorn upgraded its CRM by integrating SAP Sales Cloud and SAP Service Cloud into its existing SAP Business One ERP.

Read customer story

How Deli Home enhances customer interactivity with SAP CX Suite

What are the CX challenges you need to consider when expanding your routes to market? For Deli Home, this meant rethinking their sales processes and service offering per channel.

Read customer story
We’re here to support you

Let’s tighten up your retention strategy

Tell our experts what your customers complain about most, and we’ll help you find a practical first step towards better retention.

Yanick Smits
Yanick Smits Sales Lead – Low-Code, CX and Commerce

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